FAQs
Banner design
frequently asked questions
How
much does a banner design cost?
All banners are
quoted at our standard hourly design rate, with
a 3-hour minimum. Here is a price list of our most
standard banner designs. (All prices listed are
minimum rates):
- Standard animated or non-animated
(GIF format): $225
- Banners with image map(s):
$275
- CGI/Javascript banner (e.g.,
working menus, buttons, or other form objects):
$275
- Flash banner: $300
Rush jobs for
banners are handled at an additional 50-100% fee.
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What
is your payment plan for banner designs?
For first-time
clients and for jobs with a quote of under $500,
payment in full is required. For projects with a
quote between $500-$5,000, payment in half is required
along with a signed contract for beginning work,
with the remaining half due upon completion of the
project. For projects over $5,000, an initial payment
representing one-third of the estimated total fee
is required along with a signed contract. The second
one-third is billable upon the halfway point or
second phase of the project, with the final third
due upon completion of the project. Regular clients
are sent monthly invoices notifying payment within
30 days.
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What
types of banner designs can you do?
Deep Channel Designs
provides a wide assortment of banner designs in
all file formats within the guidelines of major
search engine and directory sites. Some types of
banner designs we commonly create include:
- Animated banners
- Banners with form objects
(e.g., text fields, search fields, buttons,
lists, and pull-down menus)
- Banners with image maps
(i.e., multiple areas a visitor can click
on to be taken to a different web address.)
- Flash banners (banners
that provided more multimedia options at a
smaller file size, provided the visitor has
the required Flash™ plug-in)
We also provide
banner designs in a wide range of shapes and sizes,
especially those allowed in advertisements on major
search engines and directories.
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When
can I see a sample of my banner design?
Banner designs
are created within 5 business days of receipt of
initial payment. (Banner designs totaling 3 or more
will be given an extended estimated time frame.)
Your banner design is delivered either via email
or download on our web site. Standard animated banners
are sent to your email address, while more complex
banners are shown on our web site for your review.
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What
formats are my banner designs delivered in?
Your banner design
is delivered either via email or download on our
web site. If you have a standard GIF banner created,
you only need to save the graphic file to your computer
and you are set to use it anywhere you like.
For more complex
banners, such as banners with form objects, image
maps, scripting, or Flash, you need to also save
the entire HTML file that comes with the banner
and have it placed in either the same folder on
your computer as where the graphic file is placed,
or at least have it pointing to.
Deep Channel Designs
also provides the service of submitting banners
directly to your chosen web site address or vendor,
so you do not have to worry about making code adjustments
to the original files so the banner shows up correctly.
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How
many changes can I make to the banner?
You are entitled
to make changes that keep the labor within the agreed
time frame. Should the amount and scope of the requested
changes go beyond the initial estimated time, an
additional billing of $85 per hour will be added
with the client's approval. If it's something that
only takes a few minutes we won't nickel-and-dime
you (i.e., at no additional cost).
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What
tips can you give me for designing a banner?
Below are some
general guidelines when designing a banner:
-
Browse the
web and research banner styles and designs,
both within and outside of your own industry
or profession. Save banner design samples
and either show them to us, or point us to
the web address to help us getting a good
visual idea of what appeals to you.
-
Sketch out
a storyboard of what you want your banner
to show, from beginning to end
-
Choose colors
that carry a positive connotation for your
line of work. (For instance, green is a good
color for a financial site; red would be a
bad one.)
-
Think of
something that would naturally interest your
audience and easily catch their attention.
-
Unless you're
a major company that most people know of or
have an incredible advertising budget to get
your name out everywhere, don't make your
banner look like an advertisement. Make it
look informative and practical.
-
Determine
where you banner is to be featured. You will
want the banner to look like it is a part
of the web site site it is featured on and
blend well.
-
Don't overdo
it! You want it to be eye-catching, not an
eyesore. The more stuff you try to add, the
longer the download time and the less likely
visitors will click your banner to your site.
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What
other design services can you provide to supplement
our banner design?
Deep Channel Designs
provides every key service to a successful banner
campaign. We keep a close relationship with banner
account representatives to the major search engine
and directory sites, and can explain all the information
you need to know what you are allowed to show on
your banner. Some of our most-requested services
include:
- Keyword research
- Banners submissions
- Banner rotations
- Banner stats retrieval
and analysis
- Banner research (where
and when your banner would generate the best
click-through rates)
- Banner marketing. (We negotiate
advertising rates on your behalf so you don't
get ripped off.)
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If you do not see an answer to
a question in our web site design FAQs section,
please use our form below or email us at info@deepchannel.biz.
